Advertising and Donation Opportunities

Our community partners know that the best way to reach nearly 1,000 Upper West Side families is to advertise at PS 87.

Display (Print) Ads

  • Directory: PS 87’s phone book, published each fall
  • Auction Catalog: published each spring

Backpack News Sponsorship

We run a weekly 2-sided print newsletter called Backpack News that is distributed to about 900+ families each Thursday. The huge distribution makes it a great advertising option for local business like classes, party venues and restaurants. Please contact for more information.

Donating Goods and Services
Please consider sponsoring or contributing to some of the larger fundraising events at the school. We’ll proudly help you display your own promotional materials, such as signage, flyers, take-ones or business cards, next to your contribution. Donors are always thanked in Backpack News, as well.

Auction Donations
Items and services donated to our annual Auction are described in the Auction Catalog. Not only do bidders review your donation description at the Auction tables and ahead of time in the Catalog, but winners continue to sell your products or services after the Auction in the best way possible: word of mouth!

Your Creative Idea Here
Have a great idea for getting your name out there? Sponsor an event? Underwrite a function? Contact the Fundraising Committee at to discuss partnering opportunities.

For details about advertising at PS 87, email today!

PS 87 functions within the NYC Department of Education public school system. The PS 87 Parents Association reserves the right to refuse advertising or product promotions deemed inappropriate for elementary school children.